I thought about it long and hard before I ordered this product because of the higher cost. I agree with the other reviewer. It is liquid gold. I use this morning and night while my skin is still damp from toner and let it soak in for about 5 minutes before putting on sunscreen and/or moisturizer. One pump is more than adequate for my face and neck. I especially love it on the neck since that is an area I usually forget about. I've only been using this a few weeks but notice a difference in the way my BB cream and makeup go on. My skin is much smoother and yes, I could go without makeup because my skin as a vibrancy to it. I will purchase this again .