At first I did not like this mascara very much which surprised me - I heard great things about it and it seemed right up my alley. This was just because of how wet the formula is when you first start using it. The longer I've been using it, the more I like it - the formula has dried out a little bit and now really like it and use it all the time! It does what it claims!

This mascara does what it says! It gives you long lashes, does not clump and stays put no smudging or flaking! Love this mascara!

This was just OK. It is difficult to apply as it is very wet and tends to get everywhere. Also, it begins to flake off after several hours of wear. Still on the hunt for a natural mascara that is long wearing.

Since recently switching to green beauty, I've been on the hunt for a great mascara. By far, the Inika mascara is the best so far! I love that it keeps a curl, doesn't smudge, and provides both length and volume! I enjoy the formula and it is buildable. This will be the first green beauty mascara that I've repurchased!

I had been looking for a new mascara and decided to give this one a try after one of my favorite green beauty bloggers mentioned how much she loved it. I am so glad I did! Now it's my new favorite! It's the most lengthening mascara I have ever used, green + clean or not. It's awesome. It also gives really nice definition to my naturally stick straight lashes after I curl them with a curler and then apply a layer of this mascara. I will definitely be buying again!