100% Pure

100% Pure

100% Pure color cosmetics are a true beauty breakthrough. While most cosmetics are colored with either synthetic dyes (FD&C colors) or minerals, 100% Pure color cosmetics are pigmented from pure fruit and vegetable pigments which retain all their healthy antioxidants and vitamins.

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Applied topically to the skin, antioxidants have proven to be extremely effective in preventing free radical damage caused by the sun and pollution in the environment. Antioxidants protect and revitalize the skin, making it more healthy and youthful. They provide UVA/UVB protection, stimulate collagen production, alleviate inflammation, and fight against environmental damage and free radicals.

All 100% Pure products are vegan, except for those containing honey (cruelty free). All products are Leaping Bunny Certified; therefore, never tested on animals. For those with gluten sensitivities, all products with the exception of the mascara are made with gluten-free ingredients.



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SAMPLES: Super Fruit Healthy Foundation with SPF

100% Pure

Samples make shade matching a breeze! 100% Pure Healthy Skin Foundation provides full coverage with SPF protection to conceal imperfections without appearing or feeling heavy.  The special fruit-pigmented creme to matte... Learn More


Coffee Bean Eye Cream

100% Pure

Sleepless night? The cup of coffee for your eyes! 100% Pure Coffee Bean Eye Cream helps to de-puff, brighten dark circles and minimize lines and wrinkles.  Organic green coffee de-puffs... Learn More


Bright Eyes Gel Mask

100% Pure

100% Pure Bright Eyes Mask is a highly caffeinated gel eye mask designed to brighten and de-puff.  Super hydrating, these eye gels quench thirsty skin with a blast of water... Learn More


Fruit Pigmented Ultra-Lengthening Mascara

100% Pure

100% natural mascara lengthens, separates, thickens and glosses lashes with fruit and black tea pigments. Lash conditioning ingredients, ProVitamin B5, Vitamin E, Oat and Wheat protein, contribute to healthier lashes.... Learn More


Super Fruit Healthy Foundation with SPF

100% Pure

*Full coverage foundation with SPF protection* Rich and creamy, 100% Pure Healthy Foundation provides full coverage to conceal imperfections without appearing or feeling heavy.  The special fruit-pigmented creme to matte powder finish... Learn More


Bamboo Blur Powder

100% Pure

100% Pure Bamboo Blur Powder literally blurs imperfections and makes your skin look poreless and completely flawless.  This colorless, smooth-as-silk finishing powder is made from 100% anti-bacterial bamboo silica to keep... Learn More


Natural Buttercream Hand Lotion

100% Pure

100% Pure Natural Buttercream Hand Lotion is packed full of ingredients that are the perfect solution to dry, aging hands.  Rich buttercream moisturizes, softens and deeply nourishes, while age-defying vitamins and antioxidants... Learn More


Green Tea Fiber Brow Builder

100% Pure

With over 150 (5) star reviews AND customer requests - we had to add 100% Pure Brow Builder to our collection!  This lightweight fiber gel formula is perfect for those who... Learn More


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Luminous Primer

100% Pure

100% Pure Luminous Primer is made with vitamins and antioxidants to promote a healthy complexion.  With almost 500 five-star reviews on the 100% Pure website, we were intrigued...  The silicone-free... Learn More


Fruit Pigmented Pretty Naked Palette

100% Pure

{Check out the Glow Getter's Video Tutorial below!} The 100% Pure Fruit Pigmented Naked Palette is chock full of antioxidants and rich, fruit pigments! The palette contains a blush, luminescent... Learn More


Cocoa Pigmented Bronzer

100% Pure

This 100% Natural bronzer will give you an instant warm, beautiful, sun-kissed glow from pigments of cocoa, coffee, tomato and berries. These luminescent, light reflective pigments give off a subtle... Learn More


Fruit Pigmented Naked II Palette

100% Pure

* Video Tutorial below! *  The 100% Pure Naked II Palette is inspired by the original Naked Palette, but shades are a bit bolder. Chock full of  antioxidants and rich,... Learn More
$55.00 Sold Out

Fruit Pigmented Mermaid Palette

100% Pure

The 100% Pure Mermaid Palette is chock full of  antioxidants and rich, fruit pigments! The palette contains a blush, luminescent powder and three eye shadows!  Colored only with vitamin rich... Learn More
$48.00 Sold Out

Ginseng Collagen Boost Mask with Honey & Royal Jelly

100% Pure

Brilliant! Ginseng is a highly anti-aging, skin-revitalizing root packed full of phyto-nutrients. This mask also contains *Royal Jelly, *Manuka Honey, Peony and Red Ginseng that can assist in firming the... Learn More


Green Tea Water Bomb Mask

100% Pure

If you use the 100% Pure Eye Gel Masks, and wished you had one for your entire face, your wish has been granted!   The Green Tea Water Bomb Mask is... Learn More


Caffeine Mask

100% Pure

Wakeup your skin! The 100% Pure Ultra Hydrating Caffeine Mask stars anti-inflammatory caffeine to calm redness and restore dry, sun-damaged skin. The biodegradable "hydrogel" mask material is composed of 95%... Learn More